Identifying Roof Deck Damage

damaged roof deck

How can you apply a Fluid Applied Roof System on a roof surface if you don’t know if there is roof deck damage underneath? This is a common question by consultants, building owners and contractors. The common practice is to always tear the entire roof off but that is wasteful because rarely is an entire […]

Roof Restoration Story – A Record Setting Roof

roof restoration

Each day we can follow a roofing project that is installing another layer of protection and reconditioning an existing Western Colloid system. Our founder, Larry Widmer began applying coatings and fluid applied systems in the 1960’s. Throughout the West notable companies like Boeing, Weyerhaeuser, Fred Meyers, TRW, Certified Grocers, Payless, Thrifty Drug and others received […]

Team Profile – Meet Sam Dennis

Sam Dennis

Western Colloid is proud to have such a dedicated team. Our customer support is legendary, and our team fits beautifully with our company culture. We think of ourselves as a roofing manufacturer with the soul of a contractor. These are the people that take our great products and become valued partners with our customers. We […]

Western Colloid Supports Industry Trade Associations and Here is Why

Let’s look past the obvious networking benefits belonging to a trade association can give you and let’s look at it from your and our point of view. With Western Colloid association membership and support go much deeper.  We strongly believe all our livelihoods depends on good practices, good laws, and the right kind of product […]

Why Sell a Maintenance Program

roof maintenance program

The argument for providing a roof maintenance program for your customers. There was a sales pamphlet offered years ago to a homeowner that said, “We want to be your friendly neighborhood roofer”.  Much like the dry cleaner, butcher, or barber, it was a smart tactic.  Don’t you want to do business with people you trust? […]

From Band-aide to Premium Roofing – Coatings VS Roof Coating Systems

Coatings VS Roof Coating Systems

At long last. It’s time to celebrate the recognition that roof coatings make amazing roof systems and retire the misconception that coatings are for a quick fix. Roof coatings have long been thought of as patch and repair ‘band-aide” products.  Leaving the commercial roof system demands to the familiar; Built-Up Roofing, Modified and Single-Ply plastics. […]

Commercial Roof Warranties – All the Things to Think About

roof warranties

Use this as your guide to keeping your roof warranty protected. When you selected your commercial roofing system, you likely chose one with a solid warranty. Having a warranty covers your roof for many things, such as defects or premature aging. But have you thought about what could potentially void your warranty? Here are five […]

Why We Really Love Emulsion – A Roofing Love Story

Emulsion

Emulsion heals a multitude of sins on a roof. It really is the go-to answer that has been allowing us to re-store a gravel roofs for years. When you remove the gravel from a built-up asphalt roof it is heavily damaged.  Emulsion allows you to level out the surface, without completely removing the existing roof. […]

The Importance of Prep Work Before a Coating Installation

To efficiently install a commercial roofing project, it’s important to “Prioritize the Prep.” Many view preparing a roof for installation as tedious, however scraping and covering equipment and skylights as well as masking off a parapet wall is essential. Roofers Are Anxious to Get Roofing, Quality Roofers Prep First When asked about preparation, Chris Ford […]